Science on Display: How to Design and Build a Science Exhibition

13:10 — 14:40 (May 22)
Moscow Museum
Cinema

#museum_and_science

Case Study Presentation

As scientific knowledge becomes increasingly specialized, museums face the critical challenge of communicating this knowledge in ways that are clear, compelling, and visually engaging.
Museums serve as frontline mediators in this process — not only translating complexity into accessible language but also creating spaces for meaningful understanding. To design exhibitions that are both informative and inspiring means transforming science into narratives worth hearing, discussing, and remembering.
Contemporary science exhibitions increasingly adopt blockbuster storytelling principles: they must capture attention, develop coherent narratives, and invite visitors to observe, analyse, and engage in dialogue. This demands thoughtful exhibition architecture, artistic vision, multimedia strategies, and meticulous curatorial work. Through artistic expression, narrative design, and research precision, these exhibitions transform knowledge into experience, positioning visitors as active participants in scientific discourse.

• How to communicate complex concepts effectively to non-specialist audiences?
• Which visual and spatial techniques resonate with different age groups?
• How to design exhibitions that intrinsically encourage curiosity and desire for discovery in visitors?

Moderator:
Konstantin Fursov, Head of Science Communication and Cultural Projects Laboratory, Talent and Success Foundation (Sirius); Associate Professor Researcher, ITMO University, Member of the Presidential Coordinating Council for Science and Education’s Youth Affairs

Speakers:
Ilya Faizov, Co-founder, Vizhu Company; Account Director of the "Decade of Science and Technology" Pavilion, "Russia" International Exhibition-Forum