For impressions - hundreds of kilometres away. Which cultural objects really attract people
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12:20 — 13:20 (May 24) Tretyakov Gallery. Engineering Building Cinema Hall
#museums_and_tourism #promotion_and_PR
Panel discussion
In different corners of our country today there is a real renaissance of national memory. In this context, museums and other cultural objects provide a space for exploring oneself, one’s identity and root culture. Sometimes the very depth of impressions, for the sake of which people are ready to travel hundreds of kilometres, awaits not in large metropolitan institutions, but in small, lovingly created local museums. Modest in scale, but sincere and lively, they become points of attraction — spaces where history comes alive and everyone can see their own reflection in it. Their support and development is an important step in preserving national memory and creating a space where everyone can find their reflection and find their place in the great common history. Which museums are of particular interest to long-distance visitors? What kind of requests for a cultural experience do different groups of museum guests have and what kind of product to create for them?
Moderator: Viktor Shalay, Director, Vladimir K. Arseniev Museum of Far East History
Speakers: Ivan Aseev, Architect, A&A Consulting Yulia Vasilenko, Head of Special Projects and Young Art Support Programmes, MMOMA Alina Kazakova, Editor-in-Chief, Gate Magazine Margarita Tikhonova, Head, Hermitage-Kazan Centre Bureau